Category Archives: Sales and Marketing

The Value of Value Added Benefits

If you are selling something – be it a product or a service – and that will include absolutely everyone in business, what is your value-added? What do you add to your product or your service that adds value, that … Continue reading

Posted in Customer Service, Sales and Marketing | Tagged , , , , , | Leave a comment

Time Management & Staffing Issues in Business

I’m sitting at home feeling a bit poorly as I’m typing this, all nice and cosy in bed with a hot water bottle. I’m feeling guilty that I’m not working so blogging is the next best thing! As I mentioned … Continue reading

Posted in Customer Service, Sales and Marketing, Starting a Business | Leave a comment

What’s The Difference Between Goals & Objectives?

Happy New Year everyone. Did you have a great Christmas and new year? Were you happy with your end of year sales? We’re busy setting our goals for 2013 and beyond at the moment. I’ve noticed that so many people … Continue reading

Posted in Sales and Marketing, Social Media Marketing, The Cheese Mall, Using Social Media, What is Marketing | Tagged , , , , | Leave a comment

Strengths, Weaknesses, Opportunities and Threats

The wonderful SWOT, Strengths, Weaknesses, Opportunities and Threats needs re-examination again in our run up to Christmas. Just when we had mastered running our own business and were starting to heave little sighs of relief, along comes a threat and … Continue reading

Posted in Sales and Marketing, Starting a Business, SWOT Analysis, What is Marketing | Tagged , , , , | Leave a comment

Our First Birthday

Happy birthday to us, happy birthday to us!  We were a year old last week and we are so chuffed to have made it to our first birthday and still be doing well. The statistics show that a significant number … Continue reading

Posted in Business Plan, Our First Year, Sales and Marketing | Tagged , , , | Leave a comment

Student Enterprise Awards & Business Planning

I really enjoyed my visit to my old school to present to the students doing the Student  Enterprise Awards scheme. I was terribly nervous, not just because I’d be meeting my old principal and presenting in front of some teachers … Continue reading

Posted in Business Plan, Customer Service, Sales and Marketing, Starting a Business, Young Entrepreneurs | Tagged , , , | Leave a comment

Successful and Inspiring Young Entrepreneurs

We’re fairly young still. We’re only 25. Yet, when I see the entrepreneurship in some teenagers, I am simply blown away. When Matthew and I were sixteen and we couldn’t find a summer job because of the recession that summer, … Continue reading

Posted in Building a Brand, Business Plan, Our First Year, Sales and Marketing, Starting a Business, Young Entrepreneurs | Tagged , , | Leave a comment